Ecommerce platforms have increased rapidly since the breakout of the pandemic. Millions of brands have started to digitalise their brand, making the world of ecommerce highly competitive. Are you one of the millions of people who wants to build an online store? Let us help you to understand the features of each ecommerce platform before you start it. Here are the comparisons between the most leading ecommerce platforms in Malaysia – Shopee and Lazada.
Lazada
Lazada is owned by Alibaba. With 14.78 million monthly active users in Q4 2020, Lazada is one of the favourite marketplace by Malaysians. It’s definitely a good platform to start due to its large user base.
Products Listing: Free
Commission Fee: 3-5% depends on the category. Click link to refer commission fee. Click the link to refer to how commission is charged.
Transaction Fee: 2% transaction fee. Click the link to refer.
Advantage:
- Provide shipping assistance
Disadvantage:
- Higher commission fee and transaction fee compared to Shopee
Shopee
Shopee is the most popular marketplace in Malaysia with 47.3 million monthly active users in Q4 2020. The main attraction for sellers to join Shopee is that it is commission-free. That’s not all – with Shopee Collaborative Ads (CPAS), you can retarget those potential buyers. Thus, it increases the chances of conversions.
Products Listing: Free
Commission Fee: 0%
Transaction Fee: 2% transaction fee (buyer paid amount *include buyer paid shipping fees)
*Note: Transaction fee is subjected to 6% SST charges.
Advantages:
- Commission-free selling
- Strong logistics and shipping terms
Disadvantage:
- Highly competitive with other sellers
Kickstarting an online business is not an easy task. It involves a lot of hard work and demands many decision-making and digital marketing strategies that need to come together at the right time. Are you ready to start your ecommerce business? Contact us today for a consultation!
For more information, contact us and we will be happy to discuss more opportunities & collaborations together.
About Us
Twenty8 is a multi-functional integrated marketing agency that manages all aspects of online and offline marketing. Twenty8 is established to help businesses of different sizes and individuals to achieve their marketing goals using social media, content creation, branding, event marketing and more.